What we do

Three service lines. One clear outcome: marketing that works.

Augmint works across people, process, and systems — because lasting marketing performance requires all three to be working together. Start with one, grow into all three.

MRP — Resource Partner MOps — Operations MSystems — Technology

Service 01 🤝

MRP

Marketing Resource Partner

Every marketing resource decision is a bet — on a hire, an agency, a freelancer, a tool. Most businesses make these bets with limited information and no independent expert to sense-check them. That's how expensive misfires happen.

MRP is your due diligence layer for every marketing resource decision. We evaluate with rigour, validate with domain expertise, and support onboarding so whatever you choose hits the ground running.

Talk about your hiring →

Engagement pricing

₹75K – ₹15L

Project or retainer · Scaled to scope

Get a quote

👤

Full-time hire evaluation

Deep capability assessment beyond the CV and interview — execution depth, contextual fit, accountability signals, and a structured recommendation with confidence rating.

🏢

Agency selection & audit

Brief development, pitch evaluation, agency-fit scoring, contract framing, and a 90-day performance checkpoint so you know early whether it's working.

⚡

Freelancer assessment

Portfolio audit, work quality validation, capability-brief matching, and deliverable structuring so the engagement starts with clarity on both sides.

🗺️

Onboarding playbooks

30/60/90-day integration frameworks for every resource type — reducing ramp time, preventing misalignment-driven failure, and setting expectations early.

🔍

Vendor & tool selection

Independent MarTech evaluation, team capability matching, adoption planning, and ROI framing — no vendor relationships, no conflicts of interest.

Service 02 ⚙️

MOps

Marketing Operations

Most marketing teams underperform not because of a lack of ideas, but because the operational foundation is weak. Roles are unclear. Briefing is informal. Planning is reactive. Accountability is fuzzy. The team is busy but not effective.

MOps designs, audits, and optimises the operating system of your marketing function — so it runs consistently, efficiently, and at the pace your growth requires.

Discuss your setup →

Engagement pricing

₹1.5L – ₹10L

Project or retainer · Scaled to complexity

Get a quote

🔬

Marketing function audit

Clear-eyed diagnostic of your current setup — people, processes, systems, structure, spend allocation, and where the gaps are. Delivered as a specific, actionable report.

🏗️

Function design & build

For businesses building a marketing function from scratch — org structure, role definitions, reporting lines, planning cadences, and budgeting frameworks all designed together.

🔄

Process & workflow redesign

Mapping and improving core marketing workflows — campaign planning, briefing, approval, execution, reporting — to eliminate inefficiency and give everyone clarity on their role.

🎯

KPI & performance framework

Marketing metrics connected to commercial outcomes — in language a founder can act on. No vanity metrics, no opaque dashboards. Just the numbers that actually matter.

📈

Team capability programme

Assessment of your current team's capability gaps, followed by a targeted development plan — structured training, skill-building priorities, and practical application built in.

Service 03 🤖

MSys

Marketing Technology & AI

The MarTech landscape is vast, fast-moving, and full of tools that promise transformation. Most businesses end up over-subscribed and under-utilising. The problem isn't the tools — it's the gap between what tools can do and what teams are actually equipped to use.

MSystems closes that gap. We select the right tools, embed them properly, and build the team's capability to use them — so technology creates leverage, not complexity.

Review your tech stack →

Engagement pricing

₹1L – ₹8L

Project or retainer · Scaled to scope

Get a quote

🔍

MarTech audit & rationalisation

Evaluating your current tool stack for redundancy, adoption gaps, and ROI. Most businesses are paying for tools nobody properly uses. We tell you exactly what to keep, what to cut, and what's missing.

🧭

Technology selection advisory

Vendor-neutral guidance on which tools to adopt — matched to your team's actual capability, your budget reality, and the specific marketing outcomes you need to drive.

🤖

AI integration for marketing

Identifying and implementing AI tools that genuinely accelerate your team — content, research, campaign planning, performance analysis — with proper training and workflow integration.

🔗

CRM, automation & attribution

Connecting marketing activity to revenue tracking — customer data infrastructure, lead management, marketing automation, and the attribution layer that makes ROI visible.

📊

Performance dashboards

Founder-friendly visibility into marketing performance — in business language, not channel metrics. Built so you can see what's working, what isn't, and why — at a glance.

Why Augmint when you could use

an agency or a recruiter?

It comes down to what each type of provider is actually optimised to deliver — and what they leave unaddressed.

Capability

Agency

Recruiter

Augmint

Independent — no vested interest in outcome

✕ Sells services

✕ Earns on placement

✓ Fully independent

Evaluates marketing capability with domain depth

✕ Executes, doesn't evaluate

✕ Screens, doesn't validate

✓ Deep domain evaluation

Supports onboarding and integration

✕ Not in scope

✕ Role ends at offer acceptance

✓ 30/60/90-day playbooks

Designs marketing processes and operating structure

✕ Out of scope

✓ Core service

Speaks in commercial outcomes — not marketing metrics

✕ Reports on impressions, reach

✕ Reports on placements

✓ Revenue, customers, margins

Covers all resource types — hire, agency, freelancer, tool

✕ Only their own services

✕ Only people

✓ All resource decisions

Three service lines. One system.

Each service line works on its own. Together, they create a marketing function that’s staffed right, structured right, and equipped right.

MRP

Right people & resources

Every hire, agency, freelancer, and tool validated and onboarded for your specific context

MOps

Right structure & process

Clear operating model, accountabilities, and rhythms that keep marketing running reliably

MSys

Right tools & systems

Technology matched to team capability and embedded into workflows that people actually use

Most clients start with one service line and expand as trust builds.
There’s no lock-in — just a clear, honest conversation about what’s
most urgent.

Not sure which service line fits your situation?

Book a free 30-minute call. We’ll listen to what’s happening and tell
you honestly which part of the machinery needs attention first.